Category: Marketing
Increase Your Land Surveying Business With Improved Marketing and Customer Communication Strategies
Marketing your land surveying business and services is not something you can ignore, anymore. Talk to most land surveying business owners at the height of the real estate bubble and you’d likely discover very little, if any, marketing and customer outreach on their part. Jump ahead a year or two into the height of the Great…
Land Surveying Careers Video
This video was produced in partnership with the Association of Canada Lands Surveyors (ACLS) and the Association of Ontario Lands Surveyors (AOLS) as a promotional tool to encourage the 16-25 demographic to consider surveying as a career. Watch The Land Surveying Careers Video
How To Create a Standout Professional Land Surveyor Company Marketing Strategy
One thing I’ve noticed in talking with professional land surveyors is a real ingrained sense of competency. Sometimes, this sense of surveying competency borders on boastful (luckily, not often). Most of the time, however, you’ll discover these feelings of self-competency only after getting them to open up about how they conduct surveys and the work…
4 Ingredients for a Successful Professional Land Surveyor Business Web Presence
4 Ingredients for a Successful Professional Land Surveyor Business Web Presence I was speaking with a fellow professional land surveyor about a property survey he is conducting for land next to a property I recently surveyed, when he said, “Later, I’ve got to ask you what is your secret?” Are you struggling to build a…
Professional Land Surveyor Weekly Roundup December 4, 2011
Professional Land Surveyor Weekly Roundup: The U.S. Geological Survey (USGS) Releases New Heights of Accuracy for World Topography Autodesk Introduces Cloud-based Product Lifecycle Management RIEGL LiDAR 2012 Registration Is Open Autodesk Takes BIM to the Cloud at Autodesk University Autodesk Previews Upcoming 3D, GPS and Plot to Print Capabilities for AutoCAD WS Maptek New Mid-range…
5 Easy Website Improvements To Build Your Professional Land Surveying Business
5 Easy Website Improvements To Build Your Professional Land Surveying Business Your professional land surveying company’s website is often the first point of contact your potential customers have with you, your company, and your professional land surveying services. First impressions matter – so, what impression is your website making? First, if you don’t yet have…
5 Tips For Marketing Your Land Surveying Company Using Videos
In this Premium Membership post we’ll discuss, as the title says, 5 Tips For Marketing Your Land Surveying Company Using Videos. I think using videos is a fantastic way for you to connect with your existing customers. At the same time you’ll be throwing open the doors for new customers to easily learn about whom…
Marketing Your Land Surveying Business Online-A Few Thoughts
In this Premium Membership post, Eric D. Colburn, PLS shares a few thoughts on Marketing Your Land Surveying Business Online. He touches on social media, social media marketing, and press releases including a thought provoking comparison to the early days of email. Closing out, he gives you 5 tips on how to start using social…